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  • Publications
  • Thoughts
  • The women we thank: #IWD2019

    The theme of this year’s #InternationalWomensDay2019 is #BalanceforBetter: the idea that gender balance makes for a better working world. That seems self-evident to us, working at Portland.

    The realities of establishing a new political group

    Over the last three days eight Labour MPs and three Conservative MPs left their respective parties to start “The Independent Group”, more are rumoured to be thinking of joining them.

    New news is slow news

    As part of Portland’s Behind the News series, we hosted Chris Cook, known for his most recent role as Newsnight Policy Editor but who has recently joined the ‘slow news’ start-up Tortoise Media.

    Top social media trends for 2019

    Amy Lockwood, Digital Consultant at Portland, provides her top social media trends for the year.

    Portland meets LADbible

    On Thursday 29 November, our Behind the News breakfast series returned with the LADbible's Group Head of Communications' Peter Heneghan. Hosted by Account Director Richard Suchet, the discussion proved to be of great insight.

    Portland appoints three former Downing Street advisers to its corporate team

    Will Tanner, who was deputy head of Theresa May’s Policy Unit until the recent general election, has joined the agency as its chief policy adviser. Laura Trott, who worked as a special adviser to David Cameron, is joining Portland as a partner in its corporate group and No 10 Deputy Political Director Nick Hargrave returns to Portland as a corporate director.

    Chatbots: The opportunity is vast but not without risk

    Since Facebook unveiled its 'Bot Platform' for Messenger at its F8 Facebook Developer Conference last year, over 30,000 chatbots have been created – and pushed live – on Facebook’s messaging platform alone.

    Why businesses should start preparing now for the next government

    The election result looks like a foregone conclusion. The Conservatives are nearly twenty points ahead in the polls. Theresa May has a clear policy agenda for her new Government. And while the Conservatives may no longer be quite the ally of the business community that they once were, for most their offer still beats Labour’s alternative.

    2017 digital trends with a reputational impact

    The turbulence of 2016 was a fertile ground for activist movements. Global movements like BLM, organisations like SumOfUs and UK activists groups like Momentum finessed their networked approach, built infrastructure and shared winning tactics. Whilst these organisations built their names and followings through online activity, they are now combining these techniques with traditional grassroots methods to organise big offline moments directed at companies, governments and individuals.

    Fake news is not new

    On 25 June 1899, four newspapers in Colorado reported that China was going to tear down its Great Wall and use the rock to build new roads. Within days newspapers throughout the United States picked up the story – which then spread across the world. The only problem was there was not a shred of truth in it. Four local reporters had invented the tale.

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