Luke Baker

Luke Baker

Head of Media Strategy

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Luke advises UK and international clients on issues including reputation, crisis management and media engagement.

A former foreign correspondent and bureau chief with Reuters, he ran the news organisation’s operations in Paris, Jerusalem and Brussels for more than a decade, gaining high-level insight into policy and decision-making in France, the European Union and the Middle East.

Earlier in his career he worked across southern Africa, Italy, Iraq and Afghanistan, reporting from more than 40 countries. As well as international affairs and geopolitics, he has covered sectors including banking, financial regulation, technology and competition, and is regularly invited to speak to investors, law firms and start-ups.

He attended the University of North Carolina at Chapel Hill as a Morehead-Cain Scholar and is the author or co-author of two books, the novel “Dateline Baghdad” and “Under Fire: Untold Stories from the Front Line of the Iraq War”.